, Mumbai campus
MBA (Udaipur),PGDRD,Ph.D. (Banasthali),Post-Doctoral Fellow (IGIDR)
Employer Branding, Social Marketing, Consumer Behaviour, Pricing
Saini, G.K., & Jawahar, J. (2019), “The influence of employer rankings, employment experience, and employee characteristics on employer branding as an employer of choice", Career Development International, 24(7), 636-657. IF: 2.704. (ABDC:B) https://doi.org/10.1108/CDI-11-2018-0290.
Will be updated soon...
Employer Branding, Marketing and Sales Management, Marketing Research, Social Marketing, Quantitative Research Methods
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